Martin Haag

Martin Haag appointed as Head of Performance Rugby at Hartpury University and College

Hartpury University and Hartpury College is delighted to announce the appointment of Martin Haag as Head of Performance Rugby, a strategic role that will oversee the continued growth and success of Hartpury’s elite rugby programmes.

With extensive experience in high-performance environments, Martin played for Bath Rugby and was capped twice by England. He brings a distinguished coaching career to the role, having worked with England U20s, Bath Rugby, and Nottingham, among others. He is widely respected for his ability to develop talent and build high-performing teams—expertise that will now directly benefit the students and staff across Hartpury’s rugby pathway.

As Head of Performance Rugby, Martin will be responsible for the coaching, performance, and development of players within all aspects of Hartpury’s rugby structure. This includes Hartpury RFC, Men’s BUCS Super Rugby, and the ACE programme, which together represent one of the most comprehensive performance rugby pathways in the UK. The role will also involve maintaining standards of excellence in a culture that promotes high personal expectations, both on and off the field.

“We are thrilled to welcome Martin to Hartpury,” said Mick Axtell, Chief Operating Officer at Hartpury University and Hartpury College. “His experience at the top levels of the sport, along with his commitment to player and coach development, makes him the ideal person to lead our performance rugby programme into its next chapter.”

Commenting on his appointment, Martin said: “I’m honoured to join Hartpury and look forward to continuing the incredible legacy built by those who came before me. Hartpury University and College has a long-standing reputation for excellence in rugby. I look forward to working with talented players and staff across the programmes to create an environment where everyone can perform at their best and reach their full potential.”

With Martin at the helm, Hartpury University and Hartpury College are poised to further enhance its position as a leader in rugby education and performance.